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邮件在垃圾邮件中结束:你可以做什么 - Practical Tips

邮件在垃圾邮件中结束:你可以做什么

by Michaela

邮件之所以会出现在垃圾邮件中,是因为邮件被安全机制分拣出来了。这是供应商试图保护其用户的方式。

邮件最终出现在垃圾邮件中:这就是原因

在数字时代,电子邮件是营销人员的一个重要平台。这使得当你的邮件最终出现在垃圾邮件文件夹中时,就更成问题了。垃圾邮件过滤器并不识别你的意图。他们只根据你是否遵守了电子邮件营销的规则来判断你。

  • 互联网服务提供商和电子邮件箱提供商依靠各种安全机制。垃圾邮件过滤器、防火墙和黑名单目录被用来保持你的收件箱没有不需要的邮件。
  • 垃圾邮件过滤器决定邮件是否出现在你的收件箱、促销标签或垃圾文件夹中。该过滤器也可以完全阻止你。
  • 使用人工智能和机器语言等尖端技术,电子邮件服务提供商可以扫描每一封邮件。这使他们能够评估它是否是垃圾邮件。
  • 避免在你的电子邮件中使用垃圾邮件的关键词。这些是被认为是操纵性或侵入性的词语。它们也可以是唤起负面情绪的短语,因此被标记为垃圾邮件。

如何绕过过滤器

除了所谓的垃圾邮件关键词外,还有其他原因导致邮件被标记为垃圾。拼写和语法错误有时也会被标记为垃圾邮件。因此,请确保你写的邮件措辞得当,这样就不会被过滤器意外地整理出来。

  • 此外,大字体、艳丽的颜色、大量感叹号和美元符号的邮件会被拒绝。
  • 此外,你的邮件中的链接可能会指向一个可疑的域名或URL,而这个域名或URL已经被认定为欺诈性的。即使这样,你的电子邮件也会被送入垃圾邮件中。如果你使用电子邮件营销软件重写链接,就会发生这种情况。
  • 许多垃圾邮件发送者使用URL缩短服务,如bit.ly来隐藏他们的垃圾邮件URL。这是因为他们都可以访问同一个域名,因此看起来是一样的。
  • 千万不要在你的电子邮件中使用通用链接缩短器。如果你仍然需要使用它们,请使用Rebrandly URL Shortener这样的服务。这允许你给你的缩短链接起自己的名字。

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